Most of my calls are emergencies. Does a plumber's site help with those?

It helps the ones who've already got your number from somewhere and want to check you. A bold call button, honest hours and your suburbs on the first screen win the person who's searching mid-leak. After hours, say plainly who picks up and how quickly.

Should hot water have its own page?

Yes. It's often the biggest repeat job you do, and people search for it by name when theirs fails. Say which systems you install, whether you remove the old unit, and what the customer should have ready when they ring.

Can I put a call-out fee on the website?

You can, but state what it includes and when it applies, like the first half hour or only after hours. If a customer reads one figure online and pays another at the door, the review that follows will cost you more than the fee earned.

Is online booking worth it for a plumber?

Only if the times it shows are ones you can keep. Many plumbers do better with a short form that takes a photo, because looking at the leak first lets you send the right parts and the right person. Add online booking later if it fits.

I do domestic and strata. Do they need different pages?

Give a strata manager their own page. They want to know about insurance, reporting, response times and how you handle access for a whole building. A homeowner wants to know when you can come. One page for both leaves each looking for their answer.

Should I mention my gas licence on the site?

Yes, and give it its own line with its own number. A customer with a gas hot water unit or a cooktop wants to see you hold the right authority. Don't list gas jobs if you don't do them, even if a competitor does.

Websites for plumbers

Website design and development for plumbers across Australia: a site that helps the person standing in a wet kitchen decide whether to ring.

From AUD 1,500, fixed before we start. No deposit. You pay when it's live.

The quote needs JavaScript. Email hello@freshsite.com.au or use the contact form and we'll reply within 24 hours.

A plumber's van in a suburban driveway, its doors open on racked pipe and fittings, a new hot water system beside it

What a site for plumbers has to do

Most plumbing work starts with something going wrong. A tap that won't stop, a drain backing up, a cold shower on a winter morning. The person searching is usually on a phone, a bit stressed, and picking whoever looks reachable and honest. So the number goes at the top, the hours say the truth, and the suburbs you cover are easy to spot.

The planned jobs matter too. A hot water replacement, a bathroom reno or a new gas line is bought by someone comparing two or three plumbers, so each gets its own page with a plain explanation of what you do. Your licence number, your van and the people who'll arrive are what tip a careful customer towards you.

What the site carries

One phone number, tappable on a phone, and the same number everywhere it appears.
Your plumbing licence number in full, with your gas licence shown separately if you hold one.
Hours that match what the phone really does, so 24/7 is only there if someone answers at three in the morning.
Hot water on a page of its own, covering repair and replacement for gas, electric and heat pump systems you install.
Blocked drains on a page of its own, saying whether you use a camera and a jetter.
A short form that takes a suburb, a description and a photo of the leak or the old unit.
A plain line on what a call-out costs and what it covers, with any conditions next to the figure.
Photos of your own van, your own team and finished work, not a pipe on a white background.
The paperwork a customer gets after regulated work, described only if it's true of every job.
A separate path for strata managers and commercial clients, with the maintenance work you take on.

The work your customers look for

blocked drains
hot water system replacement
burst pipes
leaking taps
toilet repairs
gas fitting
leak detection
drain camera inspections
backflow testing
bathroom plumbing
roof and stormwater drainage

What they type

"emergency plumber near me"
"plumber"
"blocked drain"
"hot water system replacement"
"gas fitter"
"leak detection"
"24 hour plumber"
"burst pipe plumber near me"

The rules that shape the words

In several states the plumber's licence number and name belong in advertising, a website included, so show yours in full.

If you hold a gas licence as well as a plumbing licence, show each with its own number rather than one blended line.

A claim like no call-out fee or fixed price is a promise under Australian Consumer Law, so state its conditions beside it.

The ACCC's single price rule means the total price, with compulsory charges included, is at least as prominent as any part price.

How the rules differ across Australia for plumbers
New South Wales	In New South Wales, plumbing, drainage and gas are specialist work at any job value, so advertising carries the licensee's name, the licence number with its category, and a phone number. The internet counts, so the site does too.
Victoria	In Victoria, plumbers are registered or licensed class by class through the Building and Plumbing Commission. The site should name the classes you actually hold, so a customer with a gas job can see you're the right person.
Queensland	In Queensland, plumbing, drainage and gas fitting are licensed at any value, and the QBCC puts websites first on its list of advertising that carries your licence name and number.
Western Australia	In Western Australia, plumbing licences run through Building and Energy and its Plumbers Licensing Board. The number belongs on the site and on the quote form.
South Australia	In South Australia, plumbing and gas licences sit with Consumer and Business Services, so the licence goes in the footer and beside the quote form.
Tasmania	In Tasmania, CBOS looks after plumbing licences. The site shows your number either way, since that's what a homeowner checks.
ACT	In the ACT, plumbers, drainers and gasfitters are licensed through Access Canberra, so the site names which of the three you hold.
Northern Territory	In the Northern Territory, the Plumbers and Drainers Licensing Board handles licences, and the number belongs on the site where a customer can find it.

Rules change. Have your licence and wording checked against your regulator before the site goes live.

Sample designs

The closest designs to a site for plumbers

We haven't built a sample for plumbers yet, so here's the nearest kit. Yours is built on your own words and photos.

Job photographs on a grey card

A white page with flat grey cards, four job photographs in a square grid beside the heading, and the quote form straight after.

Sample design. Corella Electrical is a fictional business.

Open the demo of job photographs on a grey card

What goes wrong on older sites

Two different phone numbers on the same page, or a call button that goes nowhere.
24/7 in the headline and weekday hours in the footer.
A no call-out fee promise with the real conditions hidden further down.
Template text left in, like a placeholder suburb or a licence number reading 00000.
Every service squeezed into one long page, so a leak and a hot water quote look the same.

Questions from plumbers

Most of my calls are emergencies. Does a plumber's site help with those?: It helps the ones who've already got your number from somewhere and want to check you. A bold call button, honest hours and your suburbs on the first screen win the person who's searching mid-leak. After hours, say plainly who picks up and how quickly.
Should hot water have its own page?: Yes. It's often the biggest repeat job you do, and people search for it by name when theirs fails. Say which systems you install, whether you remove the old unit, and what the customer should have ready when they ring.
Can I put a call-out fee on the website?: You can, but state what it includes and when it applies, like the first half hour or only after hours. If a customer reads one figure online and pays another at the door, the review that follows will cost you more than the fee earned.
Is online booking worth it for a plumber?: Only if the times it shows are ones you can keep. Many plumbers do better with a short form that takes a photo, because looking at the leak first lets you send the right parts and the right person. Add online booking later if it fits.
I do domestic and strata. Do they need different pages?: Give a strata manager their own page. They want to know about insurance, reporting, response times and how you handle access for a whole building. A homeowner wants to know when you can come. One page for both leaves each looking for their answer.
Should I mention my gas licence on the site?: Yes, and give it its own line with its own number. A customer with a gas hot water unit or a cooktop wants to see you hold the right authority. Don't list gas jobs if you don't do them, even if a competitor does.

From AUD 1,500

Fixed before we start. No deposit. You pay when it's live.

Your site goes live on your domain and you've got 7 days before the invoice is due.
The first year of hosting and care is included. After that it's AUD 25 a month, billed yearly (AUD 300 a year).
You edit your own words and photos, and your old site stays where it is until you're happy.

Get a quote We reply within 24 hours.